The objectives of this book are: To share what are the excitements and challenges facing in the retailing industry. To create different strategies by using the

This retail manual uncovers the key elements that separate the great retailers from the average, the killer brands from the also-rans. Covering everything from

Smart Retail reveals what the most successful retailers in the world know and how you can apply their secrets to your own business. Fully revised and updated, t

The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best

By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry.