You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side

You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side
Author :
Publisher : W. W. Norton & Company
Total Pages : 322
Release :
ISBN-10 : 9780393254082
ISBN-13 : 0393254089
Rating : 4/5 (089 Downloads)

Book Synopsis You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side by : Orly Lobel

Download or read book You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side written by Orly Lobel and published by W. W. Norton & Company. This book was released on 2017-11-14 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A hair-raising account of a Barbie Dreamhouse-size Jarndyce and Jarndyce.”—Jill Lepore, The New Yorker This provocative work spotlights the legal battles between behemoth Mattel and audacious MGA over incredibly successful toys and the ownership of an idea. Law professor Orly Lobel deeply researched this riveting story, interviewing those involved, to draw attention to the contentious debate over creativity and intellectual property. She also explores female images and how we market cultural icons, from the doll that inspired all-American Barbie to the defiant, anti-establishment Bratz—the only doll to outsell Barbie in any year.


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