Wired and Dangerous

Wired and Dangerous
Author :
Publisher : Berrett-Koehler Publishers
Total Pages : 266
Release :
ISBN-10 : 9781605099774
ISBN-13 : 1605099775
Rating : 4/5 (775 Downloads)

Book Synopsis Wired and Dangerous by : Chip R. Bell

Download or read book Wired and Dangerous written by Chip R. Bell and published by Berrett-Koehler Publishers. This book was released on 2011-06-06 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an era of economic stress, rapid change, and social networking, customers are distracted, disgruntled, and harder to please than ever. Picky, Fickle, Vocal, Wired, and Vain – they have very little tolerance for error and are ready to spread the word quickly over the internet when things go wrong. If a companyÆs customer service doesnÆt adapt to these new conditions, they will get burned by bloggers and viral videos that can severely damage their reputation. This book describes exactly what todayÆs customers expect and how to give it to them. In Wired and Dangerous, Bell and Patterson provide a tested formula for restoring balance to the customer relationship by establishing what they call “Service Calm”. The three steps to Service Calm sound simple, but they draw on sophisticated psychological principles and are profound in application: 1) Deal with Self, 2) Deal with Customer, 3) Deal with Context.


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