This book examines the challenges faced by emerging market multinationals as they develop their international operations and proposes actionable solutions.

Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what

A rigorous analysis of how the innovative practices of emerging multinationals from the BRIC countries are transforming global competition.

Explains how managers can successfully build multinationals in emerging markets from the analysis of forty-one comparative cases of Mexican multinationals.

The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Wi