Download or read book Understanding Audiences and the Film Industry written by Roy Stafford and published by Bloomsbury Publishing. This book was released on 2019-07-25 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brings together an introduction to academic study of audiences as 'readers' of films and an investigation into how the film industry perceives audiences as part of its industrial practices. The appraoch draws on ideas from film, media and cultural studies to present an insight to what makes the biggest box office films attractive to audiences.