Download or read book The Support Economy written by Shoshana Zuboff and published by Penguin. This book was released on 2004-01-27 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s “managerial” capitalism has grown hopelessly out of touch with the people it should be serving. The Support Economy explores the chasm between people and corporations and reveals a new society of individuals who seek relationships of advocacy and trust that provide support for their complex lives. Unlocking the wealth of these new markets can unleash the next great wave of wealth creation, but it requires a radically new approach—“distributed” capitalism. The Support Economy is a call to action for every citizen who cares about the future.