The Secret Army
Author | : Gina Balarin |
Publisher | : Createspace Independent Publishing Platform |
Total Pages | : 248 |
Release | : 2017-11-06 |
ISBN-10 | : 1544836341 |
ISBN-13 | : 9781544836348 |
Rating | : 4/5 (348 Downloads) |
Download or read book The Secret Army written by Gina Balarin and published by Createspace Independent Publishing Platform. This book was released on 2017-11-06 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Have you ever wondered why some teams are more productive, successful and happy than others? * Do you know why some managers and leaders can keep going no matter how hard things get? * And what does all of this have to do with storytelling? The Secret Army provides compelling insights on leadership, marketing and the power of people in the often frustrating world of modern business. Bringing together beautifully told stories, real-life examples, thorough research and the wisdom of credible business leaders, authors and thinkers, The Secret Army: Leadership, Marketing and the Power of People dives beneath the surface of modern corporate life to expose the hidden humanness that drives us. At first glance, it may seem like a book about business leadership with a marketing angle. It is. But it's more than that. At heart it's a book about people, about modern life, about corporate life; about living, not just surviving at work. Called 'one of the most comprehensive and impressive leadership books... since Good to Great', it has been described by David Taylor, author of one of the fastest best-selling books of its time, as having 'an approach and a simplicity like no-one else I have ever read' and by Joe Pulizzi, founder of the Content Marketing Institute and author of five books as 'a wake-up call for those in leadership roles'. You don't have time NOT to read this book and you should read it more than once.