Download or read book The NIL Book written by Jerome Jackson and published by . This book was released on 2021-10-21 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The NIL Book is a guide for student-athletes and business owners to understand the new world of monetizing NIL rights in college athletics. The book discusses the new business concepts student-athletes will encounter as they build out a brand, and make money from their name, image, and likeness (NIL). It shows what new people will be involved (lawyers, agents, designers) and what student-athletes need to know before working with them. The book covers what legal issues may arise, and what resources can help them avoid such trouble. For businesses, the book covers key details of what is different about employing student-athletes from other businesses. It is a useful tool for those who are looking to employ student-athletes in a meaningful and compliant way. The book also addresses the relevant business, legal, and ethical considerations, in working with student-athletes, their schools, and the NCAA.