The Growth Gears

The Growth Gears
Author :
Publisher :
Total Pages : 0
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ISBN-10 : 1599325896
ISBN-13 : 9781599325897
Rating : 4/5 (897 Downloads)

Book Synopsis The Growth Gears by : Art Saxby

Download or read book The Growth Gears written by Art Saxby and published by . This book was released on 2016-02-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHY DO THE BEST RUN COMPANIES OFTEN HAVE THE HARDEST TIME GROWING? Are you running a highly successful company that just doesn't seem to be growing? You may be so operationally focused that you've ignored one of the most important aspects of an expanding business--working from a market-based perspective. In The Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming into a market-focused organization. This book provides a simple framework as well as tools and action steps for identifying and adding these "gears" to give your company a set of repeatable behaviors and processes to fully capitalize on your market potential. Pete and Art bring their years of executive marketing experience, and their years of building a national management consulting firm, to lead you from insight to strategy to execution. In these pages, you will learn how to: - Determine if your business is operationally oriented or market oriented - Identify opportunities for business growth - Understand why marketing execution is sometimes not effective - Assure ongoing market relevance - Increase the returns on your marketing programs Align your organization and your employees behind your market-focused initiatives to lead your organization to new levels of growth!


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