This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homog

This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homog

The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end

The early years of the twenty-first century have seen dramatic changes within the television industry. The development of the internet and mobile phone as platf

Delineates the globalizing pressures and opportunities that have dramatically transformed the terrain of Chinese film and television, including the end of the c