Strangers To Superfans: A Marketing Guide to The Reader Journey

Strangers To Superfans: A Marketing Guide to The Reader Journey
Author :
Publisher : David Gaughran
Total Pages : 108
Release :
ISBN-10 : 9789187109218
ISBN-13 : 9187109212
Rating : 4/5 (212 Downloads)

Book Synopsis Strangers To Superfans: A Marketing Guide to The Reader Journey by : David Gaughran

Download or read book Strangers To Superfans: A Marketing Guide to The Reader Journey written by David Gaughran and published by David Gaughran. This book was released on 2020-07-29 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view your marketing from their perspective. *Learn the five stages in the Reader Journey. *Identify where your blockages are and how to fix them. *Optimize each stage to increase conversion. *Boost sales by making the process more frictionless. *Build an army of passionate readers who do the selling for you. It's not enough to know who your Ideal Readers are, you also need to imagine how they feel when a recommendation email arrives containing your cover. You must figure out why they hesitated before clicking the Buy button. And it's crucial to determine why they liked your book enough to finish it... but not sufficiently to recommend it to their friends. The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.


Strangers To Superfans: A Marketing Guide to The Reader Journey Related Books

Strangers To Superfans: A Marketing Guide to The Reader Journey
Language: en
Pages: 108
Authors: David Gaughran
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2020-07-29 - Publisher: David Gaughran

GET EBOOK

From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of yo
Amazon Decoded
Language: en
Pages: 239
Authors: David Gaughran
Categories: Reference
Type: BOOK - Published: 2020-08-04 - Publisher: David Gaughran

GET EBOOK

Want to sell more books on the world's biggest retailer? Fancy Amazon doing the selling for you instead? Amazon Decoded: A Marketing Guide to the Kindle Store w
The Indie Writer's Encyclopedia
Language: en
Pages: 196
Authors: M.L. Ronn
Categories: Reference
Type: BOOK - Published: 2019-07-19 - Publisher: Author Level Up LLC

GET EBOOK

300+ terms, 200+ explanations, and an appendix that will make your jaw drop! In this useful writer’s guide, prolific writer M.L. Ronn covers every writing, ma
How to Make a Living with Your Writing
Language: en
Pages: 155
Authors: Joanna Penn
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2021-03-15 - Publisher: The Creative Penn

GET EBOOK

Do you want to make a living with your writing?Do you want to turn your words into multiple streams of income? I’m Joanna Penn and I left my corporate job a d
Print Proof Press!
Language: en
Pages: 99
Authors: Z Smith
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2023-04-24 - Publisher: Z-proof Editorial Services

GET EBOOK

This book guides you through the entire process of getting your first book self-published, whether it’s a low-content book or something lengthier. It gives yo