Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts

Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts
Author :
Publisher : Marketing Classics Press
Total Pages : 226
Release :
ISBN-10 : 9781613113172
ISBN-13 : 161311317X
Rating : 4/5 (17X Downloads)

Book Synopsis Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts by : Raymond P. Fisk

Download or read book Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts written by Raymond P. Fisk and published by Marketing Classics Press. This book was released on 2012-03-15 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts Related Books

Services Marketing Self-Portraits: Introspections, Reflections, and Glimpses from the Experts
Language: en
Pages: 226
Authors: Raymond P. Fisk
Categories: Business & Economics
Type: BOOK - Published: 2012-03-15 - Publisher: Marketing Classics Press

GET EBOOK

Business-to-Business Marketing
Language: en
Pages: 400
Authors: Richard Afriyie Owusu
Categories: Business & Economics
Type: BOOK - Published: 2021-05-17 - Publisher: CRC Press

GET EBOOK

Business-to-Business Marketing: An African Perspective: How to Understand and Succeed in Business Marketing in an Emerging Africa is a comprehensive application
Handbook of Service Marketing Research
Language: en
Pages: 629
Authors: Roland T. Rust
Categories: Business & Economics
Type: BOOK - Published: 2014-02-28 - Publisher: Edward Elgar Publishing

GET EBOOK

The Handbook of Service Marketing Research brings together an all-star team of leading researchers in service marketing to explore many of the hottest topics in
Consumer Behavior Knowledge for Effective Sports and Event Marketing
Language: en
Pages: 337
Authors: Lynn R. Kahle
Categories: Business & Economics
Type: BOOK - Published: 2011-01-07 - Publisher: Routledge

GET EBOOK

The growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sophisticated marketing thinking and applicat
A Research Agenda for Service Marketing
Language: en
Pages: 403
Authors: Olivier Furrer
Categories: Business & Economics
Type: BOOK - Published: 2024-02-12 - Publisher: Edward Elgar Publishing

GET EBOOK

This ground-breaking Research Agenda provides unique insight into the evolution and development of service marketing. Expert contributors present an in-depth ov