Routledge Handbook of the Business of Women's Sport

Routledge Handbook of the Business of Women's Sport
Author :
Publisher : Routledge
Total Pages : 714
Release :
ISBN-10 : 9781351333948
ISBN-13 : 1351333941
Rating : 4/5 (941 Downloads)

Book Synopsis Routledge Handbook of the Business of Women's Sport by : Nancy Lough

Download or read book Routledge Handbook of the Business of Women's Sport written by Nancy Lough and published by Routledge. This book was released on 2019-05-21 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any other in surveying current theory and research on the business of women’s sport around the world, making it an unparalleled resource for all those who aspire to work in, or understand, women’s sport. Featuring international perspectives, with authors from North America, South America, Europe, Asia, and Oceania, and insightful, in-depth profiles of real leaders within different sectors of women's sport in the global sport industry, the Routledge Handbook of the Business of Women's Sport offers an integrated understanding of the ways traditional media and social media impact both the understanding and advancement of women’s sport properties, businesses, teams, and athletes. Innovative case studies show how societal issues such as gender, power, and framing impact the business of women’s sports and those who work in women’s sport. An essential reference for any researcher or advanced student with an interest in women’s sport or women in business, and useful supplementary reading for researchers and advanced students working in sport business, sport management, mainstream business and management, or women’s studies.


Routledge Handbook of the Business of Women's Sport Related Books

Routledge Handbook of the Business of Women's Sport
Language: en
Pages: 714
Authors: Nancy Lough
Categories: Business & Economics
Type: BOOK - Published: 2019-05-21 - Publisher: Routledge

GET EBOOK

Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any o
The Routledge Handbook of Gender Politics in Sport and Physical Activity
Language: en
Pages: 547
Authors: Győző Molnár
Categories: Social Science
Type: BOOK - Published: 2022-07-29 - Publisher: Taylor & Francis

GET EBOOK

This progressive and broad-ranging handbook offers a comprehensive overview of the complex intersections between politics, gender, sport and physical activity,
Routledge Handbook of International Sport Business
Language: en
Pages: 541
Authors: Mark Dodds
Categories: Business & Economics
Type: BOOK - Published: 2017-09-13 - Publisher: Routledge

GET EBOOK

Contemporary sport business is international. From global sport competitions and events, sponsorship deals and broadcasting rights to labour markets and lucrati
Routledge Handbook of Football Business and Management
Language: en
Pages: 600
Authors: Simon Chadwick
Categories: Business & Economics
Type: BOOK - Published: 2018-11-19 - Publisher: Routledge

GET EBOOK

Soccer is the world’s most valuable sport, generating bigger revenues, as well as being watched and played by more people, than any other. It is virtually imp
Routledge Handbook of Sport, Gender and Sexuality
Language: en
Pages: 802
Authors: Jennifer Hargreaves
Categories: Social Science
Type: BOOK - Published: 2014-03-05 - Publisher: Routledge

GET EBOOK

The Routledge Handbook of Sport, Gender and Sexuality brings together important new work from 68 leading international scholars that, collectively, demonstrates