Riding the Roller Coaster
Author | : Charles K. Hyde |
Publisher | : Wayne State University Press |
Total Pages | : 422 |
Release | : 2003 |
ISBN-10 | : 0814330916 |
ISBN-13 | : 9780814330913 |
Rating | : 4/5 (913 Downloads) |
Book Synopsis Riding the Roller Coaster by : Charles K. Hyde
Download or read book Riding the Roller Coaster written by Charles K. Hyde and published by Wayne State University Press. This book was released on 2003 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout, the colorful personalities of its leaders-including Chrysler himself and Lee Iacocca-emerge as strong forces in the company's development, imparting a risk-taking mentality that gave the company its verve.