Rethinking Asian Tourism addresses some of the latest developments in on-going tourism research in Southeast Asia and the wider Asia region (encompassing, in ge

With the vast majority of academic theory on tourism based onWestern tourists, Asia on Tour illustrates why the rapid growth of travel for leisure and recreatio

Rethinking Asian Tourism addresses some of the latest developments in on-going tourism research in Southeast Asia and the wider Asia region (encompassing, in ge

This book considers what the transition into the Asian Century means for some of the most urgent issues in the world today, such as sustainable development, hum

Tourism in Asia is growing faster than anywhere else in the world. Despite the significance of the tourism industry in this area it is under researched. This bo