Download or read book Religion and Commodification written by Vineeta Sinha and published by Routledge. This book was released on 2011-04-13 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using the lens of ‘visuality’ and ‘materiality,’ this book offers insights into the everyday religious lives of Hindus as they strive to sustain theistic, devotional Hinduism in diasporic locations. Relying on primary ethnographic data, the book engages key thematics in the fields of material religion, religion and consumption and visual Hindu culture.