Download or read book Project-Driven Technology Strategy written by Robert McGrath, PMP, EVP, MBA and published by Project Management Institute. This book was released on 2012-07-01 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's enterprise, technology isn't about software or hardware. It's about knowledge and competence. And it's the key to creating a sustained competitive advantage for your organization. Dr. Robert McGrath's new book not only redefines technology but reshapes how to approach the age-old challenges of fostering innovation, growing entrepreneurship and creating value. Described as a combination of "a master class taught by your most thought-provoking professor" and "a troubleshooting session with your most trusted mentor", this groundbreaking work uses classic economic theory from luminaries such as Adam Smith and Joseph Schumpeter to force a new perspective on the art and science of strategy and project management.