Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference
Author :
Publisher : Springer
Total Pages : 665
Release :
ISBN-10 : 9783319169378
ISBN-13 : 3319169378
Rating : 4/5 (378 Downloads)

Book Synopsis Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference by : John C. Rogers III

Download or read book Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference written by John C. Rogers III and published by Springer. This book was released on 2015-06-26 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing history marketing management, marketing education, industrial marketing and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.


Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference Related Books

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference
Language: en
Pages: 665
Authors: John C. Rogers III
Categories: Business & Economics
Type: BOOK - Published: 2015-06-26 - Publisher: Springer

GET EBOOK

This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of qu
Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
Language: en
Pages: 488
Authors: Jay D. Lindquist
Categories: Business & Economics
Type: BOOK - Published: 2015-05-18 - Publisher: Springer

GET EBOOK

​This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a v
Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference
Language: en
Pages: 644
Authors: Vinay Kothari
Categories: Business & Economics
Type: BOOK - Published: 2015-05-13 - Publisher: Springer

GET EBOOK

This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of
Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
Language: en
Pages: 523
Authors: Naresh K. Malhotra
Categories: Business & Economics
Type: BOOK - Published: 2014-11-18 - Publisher: Springer

GET EBOOK

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the scienc
Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference
Language: en
Pages: 562
Authors: Jon M. Hawes
Categories: Business & Economics
Type: BOOK - Published: 2015-05-18 - Publisher: Springer

GET EBOOK

This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provides a variety