One Tough Mother

One Tough Mother
Author :
Publisher : Basic Books
Total Pages : 0
Release :
ISBN-10 : 0786719141
ISBN-13 : 9780786719143
Rating : 4/5 (143 Downloads)

Book Synopsis One Tough Mother by : Gert Boyle

Download or read book One Tough Mother written by Gert Boyle and published by Basic Books. This book was released on 2006-12-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: When a heart attack claimed Gert Boyle's husband in 1970, the forty-six-year-old housewife and mother of three found herself at the helm of Columbia Sportswear, a small outerwear manufacturer in Portland, Oregon, that was struggling financially. With no business experience whatsoever, Boyle was faced with the challenge of running Columbia, which had been founded in 1937 by her father — a Jewish immigrant who had fled Hitler's Germany. Boyle and her son Tim persevered, turning a company that in 1970 had forty employees and less than 800,000 in annual sales into the leading seller of skiwear in the United States, with more than 2000 employees and over a billion in annual sales. Along the way, thanks in part to a creative marketing campaign that billed her as "one tough mother," Boyle established herself as an industry icon, and the first woman ever inducted into the International Sporting Goods Hall of Fame. One Tough Mother presents an honest and often irreverent account of Boyle's journey from a childhood in Nazi Germany to incredible success in America. She offers insights into succeeding in business and in life, and shares many of the advertisements and strategies that have made her so recognizable.


One Tough Mother Related Books

One Tough Mother
Language: en
Pages: 0
Authors: Gert Boyle
Categories: Biography & Autobiography
Type: BOOK - Published: 2006-12-12 - Publisher: Basic Books

GET EBOOK

When a heart attack claimed Gert Boyle's husband in 1970, the forty-six-year-old housewife and mother of three found herself at the helm of Columbia Sportswear,
It Takes a Tribe
Language: en
Pages: 274
Authors: Will Dean
Categories: Business & Economics
Type: BOOK - Published: 2017 - Publisher: Penguin

GET EBOOK

"After five years as a British counterterrorism officer and two years at Harvard Business School, Dean was determined not to follow his classmates to Wall Stree
One Tough Cop
Language: en
Pages: 290
Authors: Bo Dietl
Categories: Criminal investigation
Type: BOOK - Published: 1998-10 - Publisher: Simon and Schuster

GET EBOOK

"This is the true story of the maverick cop who made the busts, the headlines, and the controversies. Now Bo Dietl tells what it's really like inside the raw an
Mother Truths: Poems on Early Motherhood
Language: en
Pages: 100
Authors: Karen McMillan
Categories: Family & Relationships
Type: BOOK - Published: 2021-03-05 - Publisher:

GET EBOOK

Mother Truths is a beautiful, funny, and raw collection of poetry about early motherhood. The perfect gift for expectant mothers and new mums.
Rod Carew: One Tough Out
Language: en
Pages: 259
Authors: Rod Carew
Categories: Religion
Type: BOOK - Published: 2020-05-12 - Publisher: Triumph Books

GET EBOOK

An unforgettable story of insight, inspiration, and faith Growing up in a small town in the Panama Canal Zone, Rod Carew and his friends spent the long, tempera