Download or read book Niche and Grow Rich written by Jennifer Basye Sander and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sanders maintain that starting a niche business could be the answer for dissatisfied employees who want to be their own boss. By finding a niche in which they can build their own unique stronghold, entrepreneurs can attract and maintain customers who will pay top dollar for goods and services.