Download or read book Nice Companies Finish First written by Peter Shankman and published by Macmillan. This book was released on 2013-04-02 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. Shankman, a pioneer in modern PR, marketing, and advertising, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world.