Mastering Market Analytics

Mastering Market Analytics
Author :
Publisher : Emerald Group Publishing
Total Pages : 443
Release :
ISBN-10 : 9781787148369
ISBN-13 : 178714836X
Rating : 4/5 (36X Downloads)

Book Synopsis Mastering Market Analytics by : Robert Kozielski

Download or read book Mastering Market Analytics written by Robert Kozielski and published by Emerald Group Publishing. This book was released on 2017-11-24 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Mastering Market Analytics, Robert Kozielski presents different measurement systems and marketing activities, along with common mistakes made by organizations and managers in the process of building measurement, and illustrates how to avoid these mistakes.


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