A complete handbook on a critical issue for today's businessleaders-how to improve customer satisfaction, control costs, andmaximize profits Producing a product

'Market Driven Strategy' is a buzzword that many business people use without fully grasping its meaning. Now George Day, the inventor of the phrase, follows up

Get proven guidance to build a market-driven supply chain management system Supply chain management processes have gradually shifted from a supply-driven focus

A just-in-time guide for revamping distressed companies Drawn from the author's decades of experience advising, purchasing, and reviving distressed companies ac

"Return Driven Strategy is a framework that helps leaders to better analyze, understand, and employ the activities that have been shown to produce superior retu