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Authors: Tiebing Shi
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Type: BOOK - Published: 2018-07-27 - Publisher: Cambridge Scholars Publishing

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This journal has been discontinued. Any issues are available to purchase separately.
Journal of China Marketing Volume 6 (1)
Language: en
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Type: BOOK - Published: 2016-02-08 - Publisher: Cambridge Scholars Publishing

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This journal has been discontinued. Any issues are available to purchase separately.
International Digital Marketing in China
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Type: BOOK - Published: 2020-03-16 - Publisher: Springer Nature

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This book examines key issues in international digital marketing in China from a theoretical and empirical perspective. Divided into two main parts, it begins w
Current Issues in Asian Tourism: Volume II
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Type: BOOK - Published: 2021-04-06 - Publisher: Routledge

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Current Issues in Asian Tourism: Volume II draws together a collection of papers from Current Issues in Asian Tourism (CIAT). CIAT was launched by the editors o
Marketing and Supply Chain Management
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Authors: Dimitris Folinas
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Type: BOOK - Published: 2017-09-13 - Publisher: Routledge

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Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain management are an es