Download or read book Japanese Consumer Behaviour written by John Linwood McCreery and published by University of Hawaii Press. This book was released on 2000-01-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: What role does consumption play in Japanese lives? In this study of consumer behaviour, an anthropologist explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.