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Imaging in Advertising
Language: en
Pages: 270
Authors: Fern L. Johnson
Categories: Business & Economics
Type: BOOK - Published: 2012-08-06 - Publisher: Routledge

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The dominance of advertising in everyday life carries potent cultural meaning. As a major force in the rise of "image based culture," advertising spreads images
Visual Persuasion
Language: en
Pages: 324
Authors: Paul Messaris
Categories: Art
Type: BOOK - Published: 1997 - Publisher: SAGE

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For upper-level undergraduate students and graduate students in communication and media studies
Image Makers
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Pages: 372
Authors: Robert Jackall
Categories: Business & Economics
Type: BOOK - Published: 2000-07-20 - Publisher: University of Chicago Press

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Talking dogs pitching ethnic food. Heart-tugging appeals for contributions. Recruitment calls for enlistment in the military. Tub-thumpers excoriating American
Measuring Up
Language: en
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Authors: Vickie Rutledge Shields
Categories: Social Science
Type: BOOK - Published: 2013-03-01 - Publisher: University of Pennsylvania Press

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The mute gestures of advertising images are frozen for posterity by photographers and illustrators, gestures that, for better or worse, perpetuate a certain aes
Machine Learning and Medical Imaging
Language: en
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Authors: Guorong Wu
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Type: BOOK - Published: 2016-08-11 - Publisher: Academic Press

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Machine Learning and Medical Imaging presents state-of- the-art machine learning methods in medical image analysis. It first summarizes cutting-edge machine lea