Global Public Relations

Global Public Relations
Author :
Publisher : Routledge
Total Pages : 329
Release :
ISBN-10 : 9781134061297
ISBN-13 : 1134061293
Rating : 4/5 (293 Downloads)

Book Synopsis Global Public Relations by : Alan R. Freitag

Download or read book Global Public Relations written by Alan R. Freitag and published by Routledge. This book was released on 2009-01-13 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative text provides a structured and practical framework for understanding the complexities of contemporary public relations throughout the world and highlights the different approaches professionals must consider when communicating in different PR contexts.


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“An excellent guide.” —Paul Holmes, The Holmes Report PR is everything and everywhere. Now more than ever, managing social media is a nuanced and dynamic