Freeconomics: Do consumers tend to discriminate pay-models for information goods?
Author | : Felix Baumann |
Publisher | : GRIN Verlag |
Total Pages | : 27 |
Release | : 2013-01-14 |
ISBN-10 | : 9783656351238 |
ISBN-13 | : 3656351236 |
Rating | : 4/5 (236 Downloads) |
Download or read book Freeconomics: Do consumers tend to discriminate pay-models for information goods? written by Felix Baumann and published by GRIN Verlag. This book was released on 2013-01-14 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2011 in the subject Communications - Multimedia, Internet, New Technologies, grade: 1,7, University of Applied Sciences Karlsruhe, language: English, abstract: The paper describes major aspects of the “New Economy” to understand the situation in this global and interlinked sector, which favors intangible things. The focus of the paper lies on an analysis of the “Freeconomy” phenomenon implementing microeconomic concepts as well as models from behavioral economics to observe demand side tendencies towards free information goods. The final purpose lies in illustrating appropriate competitive business strategies to face the “gratis culture”.