Download or read book Sweet Spot written by Arun Sinha and published by John Wiley & Sons. This book was released on 2007-03-15 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if your business could make growth and innovation look easy? What if you could beat the competition day in and day out? You can. Sweet Spot shows you how to align all the vital parts of your business to create a competitive advantage and long-lasting success. You’ll learn how to bring smart marketing together with good leadership to find your business’s sweet spot.