This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Association of B

This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Commu

The Future of Excellence in Public Relations and Communication Management brings together a stellar collection of public relations scholars to address the quest

This book is the final product of the "excellence project"--a comprehensive research effort commissioned by the International Association of Business Communicat

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Bet