The fashion retail environment is changing faster than ever. This book shows the latest state of the art in both theory and practice in how to attract customers

This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide

This book will broaden readers’ understanding of the links between the music and fashion industries. It highlights the challenges currently facing the fashion

This book adopts a case study based research approach to examine the contemporary issues in the fashion industry. It documents real-world practices in fashion b

This book aims to explore various aspects of the use of moving images in fashion retail and fashion apparel companies in-store or online. The use of moving imag