In Discursive Ideologies, C. H. Knoblauch argues that European rhetorical theory comprises several distinct and fundamentally opposed traditions of discourse. W

Ideology is one of the most controversial terms in the political vocabulary, exciting both revulsion and inspiration. This book examines the reasons for those v

An exploration of the relationship between language ideologies and media discourse, together with the methods and techniques required for the analysis of this r

The book examines the development and maintenance of a minority language, engaging on both micro and macro levels to address open questions in the field. Guarda

Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understa