Digitizing the Customer Journey

Digitizing the Customer Journey
Author :
Publisher : Bluetrees GmbH
Total Pages : 96
Release :
ISBN-10 : 9783952512630
ISBN-13 : 395251263X
Rating : 4/5 (63X Downloads)

Book Synopsis Digitizing the Customer Journey by : Stephen J. Wright

Download or read book Digitizing the Customer Journey written by Stephen J. Wright and published by Bluetrees GmbH. This book was released on 2019-07-31 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digitizing the Customer Journey is a book emphasizing the need for companies to convert and integrate all their customer service and marketing data into a system that is optimized for an excellent user experience. In today’s times, any business that wants to compete will have to consider the advanced technologies available and implement them as soon as possible, or be left behind! Stephen J. Wright, CEO, COO, and CIO at numerous multinational companies, provides many examples from various types of industries, and gives clear steps how to get started, as well as making major arguments for the effectiveness of this type of change in any business-to-consumer company. You will get the answers to the following questions: ✔ What are some of the ways technology has brought change to the economy? ✔ What is a customer journey? ✔ What are the three most important processes in every business? ✔ Why is a business that has digitized its processes likely to do better than one that hasn’t? ✔ What are the best ways you can use technology to digitize the customer journey? ✔ What is a circular economy?


Digitizing the Customer Journey Related Books

Digitizing the Customer Journey
Language: en
Pages: 96
Authors: Stephen J. Wright
Categories: Business & Economics
Type: BOOK - Published: 2019-07-31 - Publisher: Bluetrees GmbH

GET EBOOK

Digitizing the Customer Journey is a book emphasizing the need for companies to convert and integrate all their customer service and marketing data into a syste
Jumpstart to Digital Procurement
Language: en
Pages: 128
Authors: Wolfgang Schnellbächer
Categories: Business & Economics
Type: BOOK - Published: 2020-11-16 - Publisher: Springer Nature

GET EBOOK

This book shows how digital transformation has the power to revolutionize the way procurement operates, and discusses how especially buyer decisions are empower
Driving Digital Strategy
Language: en
Pages: 342
Authors: Sunil Gupta
Categories: Computers
Type: BOOK - Published: 2018-07-24 - Publisher: Harvard Business Press

GET EBOOK

Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have suc
Marketing and Smart Technologies
Language: en
Pages: 715
Authors: José Luís Reis
Categories: Technology & Engineering
Type: BOOK - Published: 2022-03-14 - Publisher: Springer Nature

GET EBOOK

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2021), held at University of La Laguna, T
Digital Business Transformation
Language: en
Pages: 227
Authors: Nigel Vaz
Categories: Business & Economics
Type: BOOK - Published: 2021-01-05 - Publisher: John Wiley & Sons

GET EBOOK

Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies S