Digital Business and E-commerce Management

Digital Business and E-commerce Management
Author :
Publisher : Pearson UK
Total Pages : 1089
Release :
ISBN-10 : 9781292193366
ISBN-13 : 1292193360
Rating : 4/5 (360 Downloads)

Book Synopsis Digital Business and E-commerce Management by : Dave Chaffey

Download or read book Digital Business and E-commerce Management written by Dave Chaffey and published by Pearson UK. This book was released on 2019 with total page 1089 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this seventh edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation.


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