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Type: BOOK - Published: 2016-11-23 - Publisher: Guilford Publications
Thousands of public relations (PR) students and professionals have relied on this authoritative text to understand the key role of research in planning and eval
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Type: BOOK - Published: 2022-07-22 - Publisher: Taylor & Francis
Public relations professionals are operating in an increasingly challenging and complex environment. Pressures from outside the organisation include new account
Language: en
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Pages: 523
Type: BOOK - Published: 2022-12-13 - Publisher: Edward Elgar Publishing
Strategic communication as a research field and a professional practice is becoming increasingly relevant for organizations. Bringing together contributions fro