This book schools businesspeople in the ABCs of traditional identity branding and describes successful long-term strategies for creating or refocusing brand ide

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip you

The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In t

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Transitioning military service members, veterans, and spouses seeking meaningful employment matching their values will find this introspective personal branding