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This book offers a bird’s-eye view of the current trends, opportunities, and challenges related to Asian youth travellers, and it also presents a holistic fra
Tourism Product Development in China, Asian and European Countries
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This book analyzes a broad variety of tourism products in China, Asia and Europe that employ both cutting-edge IT technologies and advanced methodologies. These
Asian Cultures and Contemporary Tourism
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This book focuses on cultures that shape contemporary Asian tourist experiences. The book consists of 10 chapters, which are organised into two themes: Collecti
The World Meets Asian Tourists
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The movement of Asian citizens across continents now occurs on an unprecedented scale. What are the interests of Asian tourists and what are the impacts on host
The Youth Tourist
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Anna Irimiás provides an informed overview on the characteristics of youth tourists with a focus on tourism consumption. Youth tourists’ pre-trip, on-stay an