White Towers

White Towers
Author :
Publisher : Mit Press
Total Pages : 208
Release :
ISBN-10 : UCSD:31822034252197
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis White Towers by : Paul Hirshorn

Download or read book White Towers written by Paul Hirshorn and published by Mit Press. This book was released on 2007 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's dominant fast-food franchises spend millions to persuade us that they do it all for us, that we can have it our way. White Tower, the pioneering hamburger chain founded in 1926, never felt the need for this kind of advertising; it depended on its instantly recognizable building to say it all. Those gleaming white ("clean"), well-lighted ("always open"), streamlined ("fast and efficient"), human-scaled ("friendly") structures were three-dimensional billboards for their franchise, capped by an actual white tower often redundantly labeled, in bold graphics, "White Tower." This was branding before the age of branding.


White Towers Related Books

White Towers
Language: en
Pages: 208
Authors: Paul Hirshorn
Categories: Architecture
Type: BOOK - Published: 2007 - Publisher: Mit Press

GET EBOOK

Today's dominant fast-food franchises spend millions to persuade us that they do it all for us, that we can have it our way. White Tower, the pioneering hamburg
When Ivory Towers Were Black
Language: en
Pages: 279
Authors: Sharon Egretta Sutton
Categories: Education
Type: BOOK - Published: 2017-03-01 - Publisher: Fordham Univ Press

GET EBOOK

This personal history chronicles the triumph and loss of a 1960s initiative to recruit minority students to Columbia University’s School of Architecture. At t
The White Tower
Language: en
Pages: 0
Authors: Michael Wisehart
Categories:
Type: BOOK - Published: 2018-10-20 - Publisher:

GET EBOOK

They are feared, hated, hunted down, and destroyed...... and yet they are mankind's last hope.For a thousand years magic has been banished throughout the Five K
Towers of Midnight
Language: en
Pages: 866
Authors: Robert Jordan
Categories: Fiction
Type: BOOK - Published: 2011-01-31 - Publisher: Tor Books

GET EBOOK

The Wheel of Time is now an original series on Prime Video, starring Rosamund Pike as Moiraine! With Robert Jordan’s untimely passing in 2007, Brandon Sanders
Miscellaneous Documents
Language: en
Pages: 720
Authors: United States. Congress. House
Categories: United States
Type: BOOK - Published: 1884 - Publisher:

GET EBOOK