Download or read book What's Your BQ? written by Sandra Sellani and published by Academic Learning Company LLC. This book was released on 2007 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sellani offers business owners a customized snapshot of their company's brand strengths and weaknesses through a 40-question test. She then takes readers through a step-by-step process of brand assessment, improvement, and planning.