China is forecast to be the primary tourist destination and tourist-generating country by 2020. However, much of the writing on tourism in China has come from p

Examine China's impact on the world tourism market! Tourism in China is a comprehensive study of tourism and the travel industry in China--past, present, and fu

This is the first book to set the development of tourism in China since 1949 in its policy context. Underpinned by a strong conceptual framework, this systemati

While the number of domestic leisure travelers has increased dramatically in reform-era China, the persistent gap between urban and rural living standards attes

China has witnessed a dramatic development of tourism in urban context in the past thirty years, especially with its success in hosting the Beijing Olympic Game