Designing and Managing a Research Project
Author | : Michael Jay Polonsky |
Publisher | : SAGE |
Total Pages | : 297 |
Release | : 2010-07-20 |
ISBN-10 | : 9781412977753 |
ISBN-13 | : 1412977754 |
Rating | : 4/5 (754 Downloads) |
Book Synopsis Designing and Managing a Research Project by : Michael Jay Polonsky
Download or read book Designing and Managing a Research Project written by Michael Jay Polonsky and published by SAGE. This book was released on 2010-07-20 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a concise, easy-to-read text designed to guide business students through the various aspects of designing and managing research projects. The focus is on research projects that have a solid academic basis, although some implications for more applied projects are also highlighted.