Download or read book The Maybelline Story and the Spirited Family Dynasty Behind It written by Bettie Youngs and published by Bettie Youngs Book Publishers. This book was released on 2021-10-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1915 Tom Williams watched his sister mix petroleum jelly with coal dust and applied it to her lashes which sparked the idea for the iconic Maybelline Co. A fascinating story of ambition, luck and secrecy of a salacious family dynasty.