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The Influence of Culture and Personality on Customer Satisfaction
Language: en
Pages: 221
Authors: Franziska Krüger
Categories: Business & Economics
Type: BOOK - Published: 2016-02-23 - Publisher: Springer

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Franziska Krüger presents two quantitative cross-cultural studies that examine the generalizability of the Zone of Tolerance and the Confirmation/Disconfirmati
Intercultural Service Encounters
Language: en
Pages: 105
Authors: Piyush Sharma
Categories: Business & Economics
Type: BOOK - Published: 2018-06-19 - Publisher: Springer

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This book investigates intercultural service encounters (ICSEs) in light of the rapidly globalizing world economy, examining the extant literature on the topic
The Influence of National Culture on Customers' Cross-Buying Intentions in Asian Banking Services
Language: en
Pages: 200
Authors: Jung Kee Hong
Categories: Business & Economics
Type: BOOK - Published: 2024-11-01 - Publisher: Taylor & Francis

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The traditional walls between banking, insurance and securities markets are breaking down as a result of deregulation and liberalization of financial services.
Personality Disorders and Culture
Language: en
Pages: 346
Authors: Renato D. Alarcón
Categories: Psychology
Type: BOOK - Published: 1998-06-24 - Publisher: John Wiley & Sons

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This work provides a comprehensive analysis of the relationship between cultural variables - ethnicity, gender, sexual orientation - and personality disorders,
Consumer Behavior Theories
Language: en
Pages: 183
Authors: Rajagopal
Categories: Business & Economics
Type: BOOK - Published: 2018-02-25 - Publisher: Business Expert Press

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This book critically examines and analyzes the classical and neoclassical behavioral theories in reference to consumer decision-making across the business cultu