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The Experience Economy
Language: en
Pages: 276
Authors: B. Joseph Pine
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher: Harvard Business Press

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This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers wit
The City in the Experience Economy
Language: en
Pages: 181
Authors: Anne Lorentzen
Categories: Science
Type: BOOK - Published: 2013-09-13 - Publisher: Routledge

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The book develops a new approach to urban development in which leisure, pleasure or experiences are seen as key drivers. History, authenticity, urban qualities,
Handbook on the Experience Economy
Language: en
Pages: 491
Authors: Jon Sundbo
Categories: Business & Economics
Type: BOOK - Published: 2013-09-30 - Publisher: Edward Elgar Publishing

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This illuminating Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contri
The Experience Economy, With a New Preface by the Authors
Language: en
Pages: 437
Authors: B. Joseph Pine II
Categories: Business & Economics
Type: BOOK - Published: 2019-12-10 - Publisher: Harvard Business Press

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Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and
Brandscapes
Language: en
Pages: 379
Authors: Anna Klingmann
Categories: Design
Type: BOOK - Published: 2010-09-24 - Publisher: MIT Press

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Architecture as imprint, as brand, as the new media of transformation—of places, communities, corporations, and people. In the twenty-first century, we must l