Download or read book THE ART OF PREDICTING THE FUTURE TRENDS written by AŞKIM NURDAN TÜMBEK TEKEOĞLU and published by Scala Yayıncılık. This book was released on 2024-05-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The Art of Predicting the Future Trends” is a scholarly resource that offers a deep dive into each of Faith Popcorn’s 17 pivotal trends, providing sharp insights into their effects both in Turkey and globally. Faith Popcorn, a visionary futurist, meticulously identifies trends that reflect shifting consumer behaviors and expectations. These trends are critical as they provide predictive insights into consumer attitudes and market directions, aiding businesses and policymakers in anticipating changes and strategizing accordingly. Each trend addressed in the book underscores an aspect of consumer behavior driven by deeper psychological, social, or technological shifts. Understanding these trends is vital for organizations aiming to stay competitive and relevant in a rapidly changing world.