Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers

Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers
Author :
Publisher : McGraw Hill Professional
Total Pages : 260
Release :
ISBN-10 : 0071427317
ISBN-13 : 9780071427319
Rating : 4/5 (319 Downloads)

Book Synopsis Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers by : Gerald A. Michaelson

Download or read book Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers written by Gerald A. Michaelson and published by McGraw Hill Professional. This book was released on 2004 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Battle-tested strategies for marketing your product or service to victory!


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