"This college textbook shows how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting-edge

For courses in strategy and strategic management. Core strategic management concepts without the excess. Just the essentials, Strategic Management and Competiti

Strategic Management delivers an insightful and concise introduction to strategic management concepts utilizing a strong mix of real-world contemporary examples

A clear, concise textbook on strategic planning using an interactive process from a leadership perspective that covers business, not-for-profits, and public ent