Standing Room Only
Author | : J. Bernstein |
Publisher | : Springer |
Total Pages | : 408 |
Release | : 2017-06-30 |
ISBN-10 | : 9781137375698 |
ISBN-13 | : 1137375698 |
Rating | : 4/5 (698 Downloads) |
Book Synopsis Standing Room Only by : J. Bernstein
Download or read book Standing Room Only written by J. Bernstein and published by Springer. This book was released on 2017-06-30 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Standing Room Only combines practical advice for creating a strategic marketing program and maintaining a successful performing arts organization. This revised edition lays out a framework to navigate the digital age, from online ticketing options, to marketing options in social, and mobile media.