Profiles nearly 400 actual 900-number programs--the winners and the losers.

True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product

With marketing budgets stretched tight, it’s harder than ever to justify expenditures, and ensure that marketing dollars are spent in ways that get results. M

Use 7 Key Numbers to help you earn greater profits with less time and energy Many builders and contractors struggle to get a clear picture of where their busine

The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are a