From the moment we begin to understand the meanings of words and symbols, we have used rhetoric. It is how we determine perceptions of who we are, those around

This indispensable text brings together important essays on the themes, issues, and controversies that have shaped the development of rhetorical theory since th

Despite its centrality to its field, there is no consensus regarding what rhetorical theory is and why it matters. The Ethical Fantasy of Rhetorical Theory pres

In this highly accessible new edition, Hauser systematically provides a humanistic account of what transpires when people communicate for some purpose. His mast

The widespread understanding of language in the West is that it represents the world. This view, however, has not always been commonplace. In fact, it is a theo